Ready to become a
pro visual storyteller?
We help you rise above the communication noise with personalized visual storytelling programs, so you can connect better with your audience, empower their lives and grow your company faster.

What we offer

The Visual Storytelling Institute (VSI) is the only think tank in the world dedicated to Visual Storytelling design in the context of marketing. We educate business leaders on how to articulate, visualize and market better their business stories.

We do it through our visual storytelling consulting, corporate and academic training programs, and thought leadership, featuring our signature My Visual Story 9-Step Framework. Our main design differentiation is about creating your visual storytelling experience using our signature narrative framework that’s anchored on high-end artistic visuals.

Watch our 360 video

Our training programs include:

Corporate Workshops

How to emotionally connect with
audiences through visual stories

Academic Workshops

How to deliver a new product to market
through visual storytelling

What is Visual Storytelling?

“Visual Storytelling is a marketing strategy that leverages compelling narratives, placing your customer at the heart of the story, staged with an emotional visual media experience and effectively distributed across your buyer’s journey – in order to empower customers’ lives and drive business results.”

-Shlomi Ron

Upcoming live Webinar

Finally! Your master cheat sheet for producing video explainers that will emotionally move your audience, based on our proven visual storytelling framework.

Register here for the free webinar!

Latest news

The Visual Storytelling Xperience Course at The Idea Center Is Back!

In just eight weeks, the Visual Storytelling Xperience class can help you transform your startup idea or existing product into a meaningful business story, empowered by emotionally-charged video, and effectively marketed through social media and other offline channels.

Reserve your seat today!

In episode #13 of Visual Storytelling Today show, I chat with Abbey Melsheimer and Gustavo Tonelli, owners of Chilipop, a branded environment design company. We talked about what is Branded Environment Design in the context of Visual Storytelling, what are the typical business objectives marketers should consider, the process, pitfalls to watch out for and top tips on how to get started.

Read the full story

Recent client testimonials

“Shlomi and the team at the Visual Storytelling Institute did an outstanding job when they helped us develop and produce our ‘Commercial Story’. It proved to be the centre piece of our presentation to the entire leadership at Cable & Wireless setting the direction of the business. But its greatest strength came from the ease with which we could then translate this story into further “bite-sized” stories that could be used to communicate our mission to the frontline teams…something they could relate to. The output was slick but sitting behind it was a lot of late nights, multiple edits, creativity and a tremendous amount of patience. Thanks for your help in making this come to life.”

Shuja Khan
Chief Commercial Officer
Cable & Wireless Communications

“Feedback from the group has been all positive. Everyone both enjoyed the workshop and felt like they got something very valuable. I’m confident that we will put the tools and this new way of thinking into practice in the coming year as we do more with video on our external website and our internal initiatives.”

Anna Weaver
Content Manager
RTI International

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