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video storytelling

How Visual Storytelling Can Drive Social Impact Innovation
How Visual Storytelling Can Drive Social Impact Innovation
 How Visual Storytelling Can Drive Social Impact Innovation 1024 621 Shlomi Ron
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Since it’s Thanksgiving week, and we’re all in the spirit of giving and serving others, today I’d like to talk about social impact innovation. You’ll likely come across this term as simply “Social Innovation.” Social innovation refers to the design and implementation of new solutions that imply conceptual, process, product, or organizational change, which ultimately…

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What is conversational video?
What is Conversational Video?
 What is Conversational Video? 366 222 Shlomi Ron
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  “We define conversational video as being the capture of an authentic narrative or point of view or piece of knowledge – given by a living human being that is based on their authentic experience be it historical or professional skill they have– they’re imparting person-to-person.” -Stephen SmithCofounder & CEOStoryFile Do you have a loved…

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How to tell a story through video?
How to Tell a Story through Video?
 How to Tell a Story through Video? 366 218 Shlomi Ron
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How are you using video to tell compelling stories in your marketing strategy?  Video might be an already central piece in your marketing program and you’re seeing great results. But maybe you have used it sporadically and still have questions, or you know you should get on the video bandwagon but confused with all the…

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Visual Storytelling Summit 2016
Insights from Visual Storytelling Summit 2016
 Insights from Visual Storytelling Summit 2016 1024 573 Shlomi Ron
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It was our first Summit in partnership with The Idea Center at Miami-Dade College, dedicated to a topic that is mostly discussed in the context of entertainment and photography. Yes, there have been some discussions about visual storytelling in the context of marketing, but they tend to revolve around how to run an effective Instagram…

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viral video
Tracing Success Drivers of a Viral Video
 Tracing Success Drivers of a Viral Video 1024 572 Shlomi Ron
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By now you have already seen the “Chewbacca Mom” video that has pushed the video of Candace Payne, a stay-at-home mom from Texas into the limelight. But what are the visual storytelling drivers that contributed to its insane success? First, here is the video in case you missed it: Original video made just for friends…

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16 Ways to Boost Your Video Storytelling Strategy – Part 2
 16 Ways to Boost Your Video Storytelling Strategy – Part 2 1024 576 Shlomi Ron
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When I first thought about video storytelling as a topic for this post, I figured I’ll do a top-10 list and that should cover it. Little did I know that “video well” is much deeper and I was able to extract 16 video storytelling tactics! So if you followed my part 1 post, the following…

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16 Ways to Boost Your Video Storytelling Strategy – Part 1
 16 Ways to Boost Your Video Storytelling Strategy – Part 1 1024 576 Shlomi Ron
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According to Merriam-Webster, the word video – in case you wondered – is with us since 1937 and originated from the Latin word videre ‘to see.’ So video is translated into ‘I see,’ following the same pattern of Audio – ‘I hear.’ With the increase in broadband and wireless speed and the mass adoption of…

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