Posts By :

Shlomi Ron

Story Obstacles
How to Maximize Your Story Engagement?
How to Maximize Your Story Engagement? 370 218 Shlomi Ron

What’s wrong with the “Right Person, Right Place, Right Time, Right Message?” – for visual storytellers? We all lived by this mantra for so long. Now it’s time to update its relevancy to visual storytelling today. Robert Rose, from The Content Advisory, says: “Instead of focusing on the right message, to the right person, at the…

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Why Backstage Stories Make Your Message Work Harder?
Why Backstage Stories Make Your Message Work Harder? 370 218 Shlomi Ron

I was driving my car last Friday evening on my way for an art opening in Coral Gables Museum. With the music blazing, my spirits high I noticed a warning light on my car dashboard. Initially, I couldn’t tell what that exclamation mark wrapped around a semi-circle meant. You see, my Volkswagen Tiguan has a…

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Total eclipse
Why Storytelling is Essential to Effective Marketing
Why Storytelling is Essential to Effective Marketing 370 218 Shlomi Ron

I have been thinking a lot lately about the true meaning of storytelling as a vehicle to drive influence. Beyond the scientific evidence for the effectiveness of stories, I was looking for a deeper answer. “Storytelling” yields 195M search results on Google, whereas its nearest keen “Visual Storytelling” –  close to 5.66M results. This tells…

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The Ultimate Guide to Revealing the Visual Grammar of Social Signals from your Audience
The Ultimate Guide to Revealing the Visual Grammar of Social Signals from your Audience 370 218 Shlomi Ron

Consider this scenario. Yesterday you met an old friend and after the usual chitchat, the conversation sparked a fresh new perspective related to your work. You’re all fired up, writing and rewriting your pearls of newfound wisdom you’re dying to share now with the world and reap the ultimate watershed of likes and comments. You…

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How to Transform a True Story Into an Urban Movement?
How to Transform a True Story Into an Urban Movement? 370 218 Shlomi Ron

It’s 8 AM in September, you are enjoying your coffee with your partner and your dogs outside your usual spot at La Provence on Flagler near the busy corner of NE 3rd Avenue in Downtown Miami. The street is packed with people on their way to work. All of sudden, a clearly mentally disturbed homeless…

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What makes a good story?
What makes a good story? 370 218 Shlomi Ron

I have recently done an interview with Alex Pop with the South Florida Business Review about what makes a good story, the state of content/digital industry and other vital questions that occupy marketers and visual storytellers these days. Need help telling your business narrative? Schedule a FREE conversation to learn about our custom Story Making…

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6 audio storytelling trends to watch for
6 audio storytelling trends to watch for 370 218 Shlomi Ron

Do you have an audio storytelling strategy? Or better yet, is your content strategy optimized for audio? I know what you might be thinking now, why audio? Isn’t the VISUAL Storytelling Institute all about visual? True! But the way I see it, there are two ways the human brain can consume visual content: 1) DIRECT…

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The Future of Visual Storytelling
The Future of Visual Storytelling 370 218 Shlomi Ron

A few months ago, I participated in Visme’s Ask Me Anything blog series. Samantha Lile did an excellent job capturing my thoughts about the future of visual storytelling, and other timely questions that shape the space. Click here to read the interview: Looking to train your whole team on how tell a compelling story using rich visuals?…

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How to create authentic user generated stories?
How to create authentic user generated stories? 370 218 Shlomi Ron

Yesterday, I needed to duplicate my house key. If the year was 1979 or even 1989, I would most likely check the yellow pages book. But since we’re in 2019, I googled “key duplication” and immediately received local stores nearby. Since this is not a rocket science project, I picked the closest store and headed…

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How to make your audience visualize your story
How to make your audience visualize your story 370 218 Shlomi Ron

Watch my video recording on the Visual Storytelling Today show: On the road? You can also listen to my audio podcast of this episode. Subscribe to the Visual Storytelling Today podcast on iTunes or Google Play Select quotes from our guest, Park Howell All storytelling is visual storytelling because you’re trying to ignite images in the…

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