social media

Rent or own?
Rent or own?
Rent or own? 366 222 Shlomi Ron

What is the first thing that comes to mind when you think about… “social media?” A quick scan of your bag of experiences is maybe bringing up memorable moments of viral posts. Or your journey building up an impressive following size — maybe even being part of those coveted “social unicorns” boasting their blue check…

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Telling stories or storytelling?
Telling Stories vs. Storytelling
Telling Stories vs. Storytelling 366 222 Shlomi Ron

It’s hard to believe but up until the 1990s, real editors validated and distributed information through only four media channels: Print, TV, radio and display. The one-to-many era – although centralized story distribution – has also solidified common truths as everybody largely consumed the same information with minimal audience interaction. Writing letters to your local…

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