information needs

Why Your buyer’s Information Needs are So Critical?
Why Your buyer’s Information Needs are So Critical? 369 217 Shlomi Ron

When you think about how to create an effective visual storytelling strategy, it’s always critical to understand your target buyer’s information needs at each stage of the buyer’s journey. Why? Your buyer’s needs constantly change as she moves through the stages of your buyer’s journey. At the top of the funnel (TOFU), the Discover stage…

read more