AI

How To Use AI to Augment Your Visual Storytelling
How To Use AI to Augment Your Visual Storytelling 1024 621 Shlomi Ron

Since AI broke out into our lives almost a year ago when OpenAI released ChatGPT, the entire tech market went wild to introduce new AI tools for a wide range of use cases in almost every sector imaginable. For us, visual storytellers, AI offers a versatile “Swiss Knife” that can support the entire creative process;…

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Taking a Forest View at Visual Storytelling
Taking a Forest View at Visual Storytelling 1024 621 Shlomi Ron

The other day I had this mental exercise that made me think hard about the implications for visual storytellers looking at our changing landscape. No one knows for sure, but here’s my take. First, let’s look at the numbers Even before dreaming of going live, 60-70 percent of content produced by B2B companies goes unused due to irrelevancy (SiriusDecisions).…

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What's all the fuss with ChatGPT?
What’s All the Fuss With ChatGPT?
What’s All the Fuss With ChatGPT? 366 222 Shlomi Ron

No doubt, OpenAI’s ChatGPT AI tool is a watershed moment that is bound to impact many sectors, including marketing and the way we tell stories. You may wonder, what’s all the fuss with ChatGPT? I don’t know what it was, the pandemic? A normal evolution? Or the combination of both. However, in the past two…

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