narrative images

How to find your TRUE narrative
How to find your TRUE narrative 370 218 Shlomi Ron

Most likely if you rewind back enough your career reel, you’ll find a long ring of stories that could clue you into your TRUE narrative today [highlight to tweet]. In my case, I have recently bumped into this 2002 article “Inject Some Fun and Games Into Advertising”  I published on DMnews, spreading the gospel of “advergaming”…

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How to Plan Your Live Video Storytelling Strategy
How to Plan Your Live Video Storytelling Strategy 369 217 Shlomi Ron

The live streaming market worldwide is projected to grow from $30.29 Billion in 2016 to $70.05 Billion by 2021 (source: Markets and Markets) With so much noise out there, one of the most effective ways to break through is live video storytelling. I refer to the wide range of live video expressions from social live…

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Visual Storytelling – Unplugged
Visual Storytelling – Unplugged 369 217 Shlomi Ron

With our growing reliance on smartphones, I had an interesting revelation one day when my iPhone froze during a software update. Something I know we all can relate to. You know how it starts, you start getting those red alerts that there is a new software update. At first, you ignore it, hey I’ve got…

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5 easy ways to create narrative images
5 easy ways to create narrative images 369 217 Shlomi Ron

What you did, do and will do – find your story You’re probably wondering what’s the backstory of the above image? Before we get to the backstory, this image offers an excellent example to demonstrate how our “visual storytelling mind” works. Images are the today’s lingua franca of visual communications. According to Hootsuite, “Instagram users have…

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