Posts Tagged :

instagram

How to apply the “Dominating Attribute” visual principle
368 217 Shlomi Ron

Watch clip Profile Client: Swedish bank and one-click payment system Klarna. Agency: Nord DDB and directed by The Perlorian Brothers. Platform: Instagram. Backstory: As part of a larger campaign that started last year, and in support of Klarna’s new Website launch, Nord DDB repurposed this video clip on Instagram last month, and created a viral sensation (31k views, and 300…

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Visual Storytelling – Unplugged
369 217 Shlomi Ron

With our growing reliance on smartphones, I had an interesting revelation one day when my iPhone froze during a software update. Something I know we all can relate to. You know how it starts, you start getting those red alerts that there is a new software update. At first, you ignore it, hey I’ve got…

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5 easy ways to create narrative images
369 217 Shlomi Ron

What you did, do and will do – find your story You’re probably wondering what’s the backstory of the above image? Before we get to the backstory, this image offers an excellent example to demonstrate how our “visual storytelling mind” works. Images are the today’s lingua franca of visual communications. According to Hootsuite, “Instagram users have…

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