content repurposing

How to apply the “Dominating Attribute” visual principle
How to apply the “Dominating Attribute” visual principle 368 217 Shlomi Ron

Watch clip Profile Client: Swedish bank and one-click payment system Klarna. Agency: Nord DDB and directed by The Perlorian Brothers. Platform: Instagram. Backstory: As part of a larger campaign that started last year, and in support of Klarna’s new Website launch, Nord DDB repurposed this video clip on Instagram last month, and created a viral sensation (31k views, and 300…

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