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Visual Storytelling Today

Visual Storytelling Today is a monthly live video show, where every month we interview a notable visual storyteller. Visual Storytelling Today is your #1 source for the latest actionable visual storytelling ideas you can apply to your business today. Below you can watch all of our past shows and read supporting blog posts.

How Does AI Democratize Volumetric Videos for Brands
 How Does AI Democratize Volumetric Videos for Brands 366 222 Shlomi Ron
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If you recall back in May of last year I shared with you a podcast episode titled What is Volumetric Storytelling? In which, I talked with Elizabeth Baron, Enterprise Solutions Executive at Unity. As a refresher, Wikipedia defines Volumetric capture or volumetric video Is a technique that captures a three-dimensional space, such as a location or…

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What is Volumetric Storytelling?
 What is Volumetric Storytelling? 366 222 Shlomi Ron
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“Volumetric Storytelling is adding that “dimension of you” into the story. It’s very personal because now you are an actor in the story. So, you can be told a story that is presented to you, but a Volumetric Storytelling lets you navigate through the world and use your physical presence as part of the story…

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How can Brands Develop Metaverse Experiences on Their Own Platforms?
 How can Brands Develop Metaverse Experiences on Their Own Platforms? 366 222 Shlomi Ron
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“When brands come to us, they’re looking to create experiences that emotionally reconnect people – especially after being disconnected during the pandemic. They look for this wow effect, and for an experience that can be accessible on all devices.” -Ida Kymmer Strategic Business Development Manager Journee Last year metaverse companies raised $10.4 billion! NFT sales…

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How can Brands Use DAOs to Build Communities?
How can Brands Use DAOs to Build Communities?
 How can Brands Use DAOs to Build Communities? 366 222 Shlomi Ron
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“Brands think about DAOs as they think about how their brand develops over time and how close they would like their community to come into that. What really gets interesting is co-creation for DAOs. It allows the community – if the brand is willing – to participate in the development of the brand.” -Jeremy Gilbertson…

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How to Manage Virtual Assets in the Metaverse?
How to Manage Virtual Assets in the Metaverse?
 How to Manage Virtual Assets in the Metaverse? 366 222 Shlomi Ron
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“We see clients with digital assets that can go from emails, cloud-based pictures, crypto currencies – to NFTs. So each asset requires an ad-hoc estate planning. That means you have to do your estate planning while you’re alive.” -Sara Adami-Johnson Senior Wealth Planning Consultant BMO Private Wealth Group With the recent explosion of the metaverse…

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How Brands Can Create A Meaningful Metaverse Strategy?
 How Brands Can Create A Meaningful Metaverse Strategy? 366 222 Shlomi Ron
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“I always tell brands, you have to think about three things when you want to enter the metaverse: 1) Gamification: can you gamify your brand? 2) Geolocation: who else is there? Who is your neighbor? Another brand? Celebrity? And 3) Context: Is there a special event happening you can leverage?” -Dirk Lueth Co-founder, Uplandme, Inc.…

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How to Use Sponsored Films to Drive Brand Purpose?
 How to Use Sponsored Films to Drive Brand Purpose? 366 222 Shlomi Ron
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What is brand purpose? “You really need to have a brand purpose that an organization can buy into and believes in. Then from there, you take it to the marketplace in all the tactical ways that we know work, but you think about the tactical component not just being about you the company but about…

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What is Branded Entertainment?
What is Branded Entertainment?
 What is Branded Entertainment? 366 222 Shlomi Ron
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“For us, it’s true original content that is being financed or co-produced with a brand partner for the purpose of entertaining an individual.” -Chris Stefanyk Head of Global Brand Partnerships, Wattpad If you’re looking at the landscape of visual storytelling you may find two core areas: Branded Content, that is larger in scope and is…

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Cinematic Brand Videos
How to Create Cinematic Brand Videos?
 How to Create Cinematic Brand Videos? 335 222 Shlomi Ron
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“At the pure form, cinematic is approaching a project with the idea of thoughtfulness, with the resources, not just hey let’s point the camera on that thing, roll on it and move on. It’s setting up lights, building a scene, building a move, building a look – all these characteristics you see in a movie.“…

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What is a Minimalist Video?
What is a Minimalist Video?
 What is a Minimalist Video? 366 222 Shlomi Ron
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“Whether you do minimalist video or not, a great way to train your team to think creatively is to give them a defined sandbox to play. Because if you can come up with great ideas in a small sandbox, think how big they can make them when you expand the sandbox.“ -George Hammer, former Chief…

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