Visual Storytelling Xperience

Revamp your academic curriculum with
our next-generation-marketing course

Our Initiative in the Academic Sector

The Idea Center

Are you an academic program director in an entrepreneurial center who is looking to leverage the power of visual storytelling to advance your students’ careers and drive community innovation?

VSI team is currently teaching a full-semester Visual Storytelling Xperience (VSX) at The Idea Center at Miami Dade College – one of the hottest innovation hubs in Miami.  Miami-Dade College is the largest university in the US, boasting 165,000 students! VSX is an intensive course in visual storytelling, built around your product or service.

With our Visual Storytelling Xperience course, students bring their passion project to the class. Based on their project, they will learn how to craft a compelling business story starring the customer as the hero (STORY MAKING), how to visualize their story with video, 360 video and other visual formats (STORY VISUALIZING), and finally how to effectively distribute their visual stories across their customer buying journey (STORY TELLING).

But it’s much more than that: It’s an experience. Our results-oriented experiential learning approach provides a deep dive into contemporary visual storytelling best practices. Our approach features practical lessons, frequent guests, hands-on exercises, group activities, peer learning, networking opportunities, project-based learning and much more.

What former VSX students are saying:

Rafael Baldwin

Founder & Editor in Chief
Broken-M Film News

Jorge Estrada

Senior Programming Operations & Production Manager
Galavision Networks

Maximize business growth and learn actionable visual storytelling skills from the experts at the Visual Storytelling Institute

What you’ll learn:

  • Next generation marketing strategies: Maximize your message impact through visuals and corporate storytelling frameworks;

  • Visual content development: Convert your corporate story into a compelling video experience that will engage your audience to drive behavior change.

  • Competitive analysis: Know how to analyze the online competitive marketing landscape and identify the channels, tools, and marketing stories for better engagement;

  • Career Edge: Achieve a competitive advantage for your business or in getting your dream job in digital marketing & communications.

Meet Our Instructors

The team at the Visual Storytelling Institute brings together rich corporate business experience, leading digital transformation at major worldwide corporations and nimble startups.

Co-founder at Visual Storytelling Institute
Shlomi Ron

Shlomi (M.A. in Comms) has over 20 years experience working in digital marketing driving impact at global Fortune 100/500 brands, including IBM, American Express, and Nokia.

Board member at Visual Storytelling Institute
Alex de Carvalho

Alex (MBA in Marketing) has over 20 years experience working in global marketing and has an uncanny reputation for forming social and high-tech organizations that drive change.

Co-founder at Visual Storytelling Institute
Ville Ailio

20 years experience in media and marketing, in the context of the corporate world, cultural institutions, and start-ups. Ville’s passion is producing emerging visual narratives.